Shaking a Spoon

The spoon is one of the oldest types of lures, and they have been catching just about every different species for generations. Bassmaster Elite Series pro Paul Mueller is an avid multi-species angler and uses spoons for just most of what he chases, including bass. The...

Freestyling For Big Bass

There are hundreds of ways to catch a bass, and that is part of what makes bass fishing great. Techniques are continually evolving as bass anglers discover new ways to fool their favorite fish. One technique you may not have heard of is called “freestyling,” a...

Lowen’s Froggin’ Tips

Throwing a frog has to be one of the most exciting ways to catch a bass. Topwater in general is always fun, but working a frog along the surface and waiting for the bite adds even more fun. Frogs are also adept at fooling giant bass, and Bassmaster Elite Series pro...

Big Bass on Swimbaits around Docks

By: JASON SEALOCK  Fred Roumbanis was at the forefront of swimbaits in professional bass fishing tournaments many moons ago, and his approach with swimbaits on docks for bigger than average bass has been refined since the early days out in California to fit fisheries...

Fishing the Boom Boom Swimbait Fred’s Way

Fred Roumbanis is known for his prowess with a swimbait. It began during his days in California and continued throughout his professional career. He has always loved throwing swimbaits. He designed the Boom Boom family of swimbaits for Optimum Baits and has been...

Making the Most of the Optimum Boom Boom Swimbait

Fred Roumbanis calls the Optimum Boom Boom swimbaits – both the weedless and treble-hooked versions – his “live or die” baits. While he now calls Arkansas home, Fred’s California roots make him a true believer that swimbaits are not just a fad, but a way to win more...

Swimbaiting the Midwest

The Optimum Boom Boom swimbait was released in 2016, but it has already become a favorite for Indiana’s Mario Mills, a member of the Optimum Baits Pro Staff. “It has quickly become one of my favorite baits because it is ready to go out of the package and catches fish....

Fred Roumbanis’ BoomBoom swimbait is now available!

  Earlier this year Bassmaster.com gave a glimpse at what was brewing here at Optimum Baits with Fred Roumbanis and his new custom swimbait. After its stellar debut at icast 2016, the long awaited release of the BoomBoom swimbait is finally here!     Like all of our...

Renaissance of the Wacky Jig from Zappu

"Throughout my years of bass fishing," says Matt Paino, CEO of Optimum Bait Company in Temecula, California, "I've always been told there is no wrong way to fish a worm. I still believe this is true. However, I've also learned that certain methods will perform better...

Pumping and dragging the deps Balisong Longbill 130 SF

With the Balisong Minnow Longbill 130 SF, deps owner and chief lure designer Kazu Okumura desired to create a new concept lure for big bass – a big profile,natural minnow body combined with an oversized bill like you find on a deep-diving crankbait. Okumura desired to...

The Boom Boom in Action

Butch Brown’s Thumper Tail

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