• The All New BoomBoom Swimbait is Coming Soon!
  • icast 2015 Recap: Optimum Baits
  • icast 2015 Recap: Kahara
  • icast 2015 Recap: Reins
  • icast 2015 Recap: ima
  • New ima Dabeat colors for summer 2015!

The All New BoomBoom Swimbait is Coming Soon!

Published May 19, 2016 at 4:28 pm - No Comments

Innovation – Design – Performance Here at Optimum Baits, we have a very simple yet affective set of core values when it comes to designing our products. Though our design process has come a long way since we started in 1996, we are still striving to bring better designs to the table, and more fish […] IWEBIX Webdesign

Tharp’s Big Weight System

Published February 29, 2016 at 7:37 am - No Comments

There’s no better way to consistently catch monster bags on tournament day than by extracting fish from the thickest cover on a lake, and there maybe no one better at it on either tour than Florida pro Randall Tharp. With a flipping stick in his hand flinging a big Reins tungsten weight, he’s whacked big […]

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