Swimbaiting the Midwest

Swimbaiting the Midwest

The Optimum Boom Boom swimbait was released in 2016, but it has already become a favorite for Indiana’s Mario Mills, a member of the Optimum Baits Pro Staff. “It has quickly become one of my favorite baits because it is ready to go out of the package and catches fish....
Fred Roumbanis Shares His Panic Baits

Fred Roumbanis Shares His Panic Baits

Many times there are lures that are overlooked by the majority of anglers. Sleeper lures that produce when nothing else will. The use of them is often kept quiet by those in the know, anglers who would rather keep them a secret as long as possible. “This bait is...
Fred Roumbanis’ BoomBoom swimbait is now available!

Fred Roumbanis’ BoomBoom swimbait is now available!

  Earlier this year Bassmaster.com gave a glimpse at what was brewing here at Optimum Baits with Fred Roumbanis and his new custom swimbait. After its stellar debut at icast 2016, the long awaited release of the BoomBoom swimbait is finally here!    ...
Fishing the Reins Tungsten Sliding Football Head

Fishing the Reins Tungsten Sliding Football Head

Bassmaster Elite Series pro and Reins pro staff member David Walker designed a versatile piece of terminal tackle called the Reins Tungsten Sliding Football Head. The football-shaped weight allows anglers to try a new spin on a popular finesse rig, have an alternative...
Fishing the Octopus and Bad Bubba Shad

Fishing the Octopus and Bad Bubba Shad

Optimum Pro Staffer JP Gano regularly fishes the waters around the Farallon Islands and coastal waters in Northern California for lingcod and rockfish. He recently added the new Optimum Octopus and Optimum Bubba Shad to his arsenal, with immediate success.  He shares...
How to pop the Deps Buzzjet Jr, Buzzjet 96 and Spiral Minnow

How to pop the Deps Buzzjet Jr, Buzzjet 96 and Spiral Minnow

Many anglers use this trio of Deps topwater bass fishing wakebaits one way – with a steady, wide-wobbling action that wakes the surface. Yet there is another slower, more suspenseful, often more exciting and productive tactic – to pop and pause for a lingering...